Course Curriculum

Introduction 00:02:00
Tools overview 00:05:00
Algorithm 00:03:00
What is HTML Email? 00:04:00
Building HTML Email part1 00:07:00
Building HTML Email part2 00:06:00
Building HTML Email part3 00:03:00
Building HTML Email part4 00:06:00
Building HTML Email part5 00:09:00
Building HTML Email part6 00:06:00
Tips on building Email structure part 1 00:10:00
Tips on building Email structure part 2 00:02:00
Uploading images on the internet 00:08:00
Create HTML Email template in Thunderbird email client 00:07:00
Create HTML Email template in Gmail 00:04:00
Two scenarios for your client 00:05:00
Creating GIF animated picture for Email 00:09:00
Final overview and Goodbye. 00:05:00

Course Overview

Creating HTML Email from Scratch teaches you a skill many marketers and designers overlook. Most people can write an email, but very few know how to build one that looks perfect on every device. If you want your emails to stand out in a crowded inbox, this course shows you exactly how.

Email marketing remains one of the most powerful tools for businesses, and well-coded emails get better results. This course walks you through building HTML emails step by step, without confusing jargon. You’ll learn how to structure your code so emails display correctly across Gmail, Outlook, Apple Mail, and other clients.

Learning to create HTML email from scratch means you’re no longer stuck using rigid templates. You’ll understand tables, inline styling, and the quirks of email coding that trip up beginners. These are real, practical skills used by professional email designers every day.

By the end, you’ll be able to create HTML email from scratch confidently and troubleshoot common display problems. Join Cambridge Open Academy and build emails that actually work.

Learning Outcomes

  • Understand how HTML email coding differs from regular website coding

  • Build responsive email layouts using tables and inline CSS techniques

  • Apply styling methods that display correctly across major email clients

  • Troubleshoot common rendering issues in Outlook, Gmail, and Apple Mail

  • Create eye-catching buttons, images, and text formatting within email limits

  • Test and preview email designs before sending them to real audiences

  • Apply best practices to design emails that boost engagement and click-through rates

What You’ll Gain

  • Understand the basics of Create HTML Email from Scratch
    You’ll learn the key tools and overall algorithm behind email development. This gives you a strong start in Create HTML Email from Scratch.

  • Discover what makes HTML email work
    You’ll explore how HTML email functions technically across different clients. This builds your core understanding of email development.

  • Learn email architecture and rendering rules
    You’ll study formatting rules and rendering issues across devices. This helps you understand how emails stay consistent everywhere.

  • Build HTML email step by step
    You’ll follow a clear, structured process to construct email layouts from scratch. This is the core skill in HTML email design.

  • Master inline styling and table layouts
    You’ll decode the logic behind inline styles and table-based structures. These are essential techniques in any HTML email toolkit.

  • Apply responsive design strategies
    You’ll learn how emails are made to look consistent across screens and devices. This strengthens your knowledge of responsive design.

  • Upload and manage images correctly
    You’ll learn best practices for uploading images so they display properly online. This is a practical skill for polished email marketing work.

  • Create templates in real email clients
    You’ll build HTML email templates in both Thunderbird and Gmail. This gives you hands-on experience with real email development tools.

  • Design animated GIFs for email
    You’ll learn how to create animated GIF images to make emails more engaging. This adds a creative edge to your digital marketing skillset.

  • Earn a free digital certificate
    You’ll receive a free PDF certificate once you complete the course, with a hardcopy option available. This adds real value to your CV.

  • Boost your career in digital marketing
    You’ll gain theoretical knowledge useful for roles in email marketing, web development and digital communications. This course helps you stand out through Create HTML Email from Scratch.

Your Benefits by Learning with ‘Cambridge Open Academy’:

  • Accreditation: Showcase your ability with our accredited Create HTML Email from Scratch to potential employers.
  • Free Certificate: Get a Free Digital Certificate upon successful completion of the Create HTML Email from Scratch.
  • Flexibility: Learn virtually from anywhere, anytime at your own pace and convenience.
  • Advance Your Career: Upskill to impress your employers and land your dream job or long-awaited promotion.
  • Immediately Applicable Coursework: Keep up with the latest skill trend by putting your skillsets to work.
  • Affordability: Save big with our online Create HTML Email from Scratch as it not only suits your professional needs but also fits within your budget.
  • Tutor Support: Get tutor support on weekdays, 9-5 am, and our dedicated 24/7 customer support.
  • Lifetime Access: Achieve lifetime access to the top-notch expertly crafted course materials.

Our Specialised Delivery Method:

  • Interactive Learning Materials: The course modules were created using an EdTech industry-recognised tool to keep you engaged at all times. With this tool, you get interactive, engaging and top-notch course content. In our courses, you can take advantage of features like—
    • Drop Down Menu
    • Drag and Drop
    • Flash Card
    • Label Graphic
    • Timeline View
  • Responsiveness: In light of contemporary mobile and point-of-need learning trends, our courses are designed to be intrinsically dynamic and provide you the ultimate eLearning solution. These courses will adapt to any gadget without any extra software.
  • Learner-Friendly Navigation: Our courses are also quite simple to navigate for any learner. These courses are designed with simplicity and a modern flow that appeals to a wide range of learning audiences, regardless of their technical background and gadgets.
  • Elegant Outline: Our courses are visually appealing, where you can —
    • Track your progress on the left-side navigation toolbar.
    • Engage in drag-and-drop sorting activities and use the multiple response question to test your understanding of course topics.

With your newly acquired skills from this course can help you

  • Increase Your Hireability.
  • Make Yourself a Valuable Asset
  • Get Your Long-awaited Promotion.
  • Boost Your Pay-scale
  • Better Your Productivity

Certification:

Once you have successfully completed the Create HTML Email from Scratch course, you will receive a PDF certificate completely free of cost as a proof of your accomplishment. The hardcopy certificate is also available for the cost of £9.99. UK students are required to pay a £10 as a delivery fee, while international students have to pay £19.99 for the shipment of a hardcopy certificate to their designated address.

Who is this course for?

This Create HTML Email from Scratch course is developed for people who wish to excel in their professional and personal life. Learn from industry leaders and interact with a global network of experts by enrolling in this Create HTML Email from Scratch course.

Requirements

Enrolling in our Create HTML Email from Scratch course does not require any prior knowledge or experience. All that is required is an internet-connected gadget and a passion to learn.

Career Path

  • Junior/Digital Marketing Assistant
    Supports campaigns by coding basic HTML email templates, testing rendering across clients, and assisting senior marketers with sends.
    Salary = £20,000–£26,000/year

  • Email Marketing Specialist
    Builds and codes HTML email campaigns, manages segmentation and A/B testing, and tracks performance using tools like Mailchimp or HubSpot.
    Salary = £30,231/year average across the UK, with a typical range of £24,325–£37,570 — broadly £25,000–£40,000/year

  • HTML Email Developer
    Specializes in coding responsive, cross-client HTML email templates from scratch, focusing on deliverability, accessibility, and rendering consistency (Outlook, Gmail, Apple Mail).
    Salary = £28,000–£45,000/year

  • CRM Specialist / CRM Executive
    Manages lifecycle email campaigns and automation flows, often coding or briefing HTML templates while owning customer segmentation and journeys.
    Salary = £45,000–£52,000/year average base in the UK, with a typical range of £42,000–£65,000 for combined CRM/Email roles

  • Marketing Automation Specialist
    Builds automated, triggered email workflows (welcome series, re-engagement, abandoned cart) using HTML templates within platforms like Marketo or Salesforce Marketing Cloud.
    Salary = £35,000–£55,000/year

  • CRM / Digital Marketing Manager
    Owns the overall email and CRM strategy, oversees template standards and deliverability, and leads a team of specialists/developers.
    Salary = £41,868/year average across the UK, with a typical range of £31,059–£56,752, and top earners up to £75,026

Certification:​

Once you have successfully completed this course, you can order a certificate as proof of your achievement.

A PDF certificate is available for £5.99. You can also request a hardcopy certificate for £9.99.

Delivery of the hardcopy certificate is free within the United Kingdom. For international learners, an additional delivery charge will apply based on the destination country.

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I have studied a few courses and have…

I have studied a few courses and have found the whole experience quick and efficient, and believe the courses will help contribute to my job in the Healthcare. Fabulous!

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