Customer Analytics Training

Name: Customer Analytics Training
Price: 25 GBP
Rating: 4.8 (9 reviews)

Teacher

Tasnim C

Category:

Business & Marketing

4.8( 9 REVIEWS )

19 STUDENTS

Overview

Welcome to our Customer Analytics Training course! This course takes you on an insightful journey through the dynamic world of Customer Analytics, delving into crucial aspects that drive business success.

We kick off by exploring the fundamentals of Customer Analytics, focusing on the Customer Life Cycle. You’ll gain a comprehensive understanding of how analytics underpin each stage, from initial contact to long-term loyalty.

Next, we cover the essentials of Customer Onboarding. Learn how to effectively analyse customer data to ensure a smooth introduction and set the stage for a positive relationship.

Following that, we dive into Customer Activation. Discover strategies to engage customers early and boost their activity through targeted Customer Analytics insights.

Cross Selling is another key area of focus. Understand how Customer Analytics can reveal opportunities to offer additional products and services, enhancing customer value.

We then examine the Campaign Life Cycle. Uncover how to use Customer Analytics to design, implement, and assess marketing campaigns for optimal results.

Concluding the course, we summarise key learnings, highlighting how Customer Analytics can continuously refine and elevate customer interactions.

Join us to master the art and science of Customer Analytics, transforming raw data into actionable insights for exceptional customer experiences.

Will I receive a certificate of completion?

Upon successful completion, you will qualify for the UK and internationally-recognised CPD accredited certification. You can choose to make your achievement formal by obtaining your PDF Certificate at the cost of £9 and Hard Copy Certificate for £15.

Why study this course

It doesn’t matter if you are an aspiring professional or absolute beginner; this course will enhance your expertise and boost your CV with critical skills and an accredited certification attesting to your knowledge.

The Customer Analytics Training is fully available to anyone, and no previous qualifications are needed to enrol. All Cambridge Open Academy needs to know is that you are eager to learn and are over 16.

Section 01: Basics Of Customer Analytics And Customer Life Cycle
	What Is Customer Analytics	00:04:00
	Customer Life Cycle	00:04:00
Section 02: Customer Onboarding
	Customer Onboarding When Whom	00:01:00
	Customer Onboarding Process For A Typical Bank	00:04:00
Section 03: Customer Activation
	What Is Activation And Why Is It Necessary	00:01:00
	The Importance Of Customer Activation	00:03:00
Section 04: Cross Selling
	What Is Cross Sell And Why Cross Sell	00:03:00
	How Do We Cross Sell Effectively	00:06:00
	Upgrade Upsell	00:06:00
Section 05: Campaign Life Cycle
	Campaign Life Cycle Transition To Lead Management	00:04:00
	Stages Of Campaign	00:04:00
	Campaign Execution	00:03:00
	Campaign Channels	00:07:00
	Campaign Assessment	00:05:00
Section 06: Conclusion
	Conclusion	00:08:00